Your company: Contently Managed

Twitter username: @WhyteMackayHunt

Suggest a category: Event

Why do you deserve an award?: First UK treasure hunt taking place purely via twitter – searches for over £400 of whisky in Glasgow/London with hints provided via tweets.

What were the objectives?: Raise awareness of W&M, engage online while having fun in cross-city treasure hunts. Was also a toe-dipping exercise into online presence.

What have you achieved?: Considerable coverage for W&M and was followed by up W&M Master Blender engaging online via blog, Twitter, YouTube, LinkedIn and Facebook.

Categories: Business to consumer, Live Broadcast

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