Corporate individual Category
Tuesday, November 10th, 2009
Your company: Brother UK
Twitter username: @Philjones40
Why do you deserve an award?: Used myself as an example for other industry folk to get Twittering to create new networks. I’ve spoken about it at IoD and Industry events
What were the objectives?: Lurk and learn. Before jumping into Twitter as a Corporate, I wanted to know how the community functioned, to make it relevant.
What have you achieved?: I got it. Even wrote a guide for others. Have taken my learning and transferred it to how we should deploy as a business.

Posted in Corporate individual
Tuesday, November 10th, 2009
Your company: Whyte and Mackay
Twitter username: @the_nose
Suggest a category: Food/Drink
Why do you deserve an award?: Most interactive of the whisky companies
What were the objectives?: Provide information on whisky, to engage with whisky consumers & prospective consumers and to meet new people/enjoy the conversation online
What have you achieved?: Considerable online following, SEO boost, correcting myths about whisky (and Whyte and Mackay), enjoyment and enlightenment

Posted in Business to consumer, Corporate individual, Private individual
Tuesday, November 10th, 2009
Your company: Emily Cagle Communications
Twitter username: @emilycagle
Why do you deserve an award?: Emily Cagle (director) has established an expert presence on Twitter and her tweets are respected and recommended among industry peers.
What were the objectives?: To raise awareness of Emily Cagle Communications in PR industry & target sectors and position director as likeable, knowledgeable & capable.
What have you achieved?: A strong network of industry contacts has been established. In addition, several key clients have been won through Twitter.

Posted in Business to business, Corporate individual, Writing
Tuesday, November 10th, 2009
Your company: Ink Media
Twitter username: @davescook
Why do you deserve an award?: For delivering a rare insight into the Scottish games industry and games journalism that you can’t get elsewhere.
What were the objectives?: To raise my profile as an authoritative games journalist in Scotland and to Tweet about interesting game news
What have you achieved?: Absolutely, I’m up for a second consectutive Games Media Awards for my Scotsman games column.

Posted in Corporate individual, Private individual, Writing
Tuesday, November 10th, 2009
Your company: Real Ale Reviews
Twitter username: @realalereviews
Suggest a category: Beer writing and blogging
Why do you deserve an award?: We enhance the accessibility, variety, standards and reputation of beer writing and beer to the public and beer lovers of all types
What were the objectives?: In May just to start a blog; now it’s to be a key presence for beer info & writing in the UK & beyond, improving access to beer writing
What have you achieved?: So far we’ve joined the British Guild of Beer Writers, a Wikio Wine & Beer listing at 18 & become a trusted voice in the beer community

Posted in Corporate individual, Information service, Writing
Tuesday, November 10th, 2009
Your company: onebestway
Twitter username: @onebestway
Why do you deserve an award?: Tweets are irreverent, irrelevant, indulgent, surprising & (occasionally) useful. Not trying too hard, from eye-rollingly naff to observant.
What were the objectives?: Make people smile, build the business’s personality, be clever, work as a series that people will follow. Appear professional but relaxed.
What have you achieved?: People see onebestway as fun and adventurous, self efacing but capable. Always on duty, obsessively, quirky and blurty. We ‘get’ what we are

Posted in Business to business, Corporate individual, Humour
Tuesday, November 10th, 2009
Your company: guardian
Twitter username: @arusbridger
Suggest a category: media
Why do you deserve an award?: Used Twitter to help publicise a gagging injunction against the Guardian
What were the objectives?: To make people aware that the Guardian could not report parliament
What have you achieved?: Within four days the PM and numerous MPs addressed the issue of super-injunctions + reporting of parly. The gag was lifted

Posted in Corporate individual, Private individual
Tuesday, November 10th, 2009
Your company: QUBA (inQubator)
Twitter username: @darrenbristow
Why do you deserve an award?: Because I have been very brave!!
What were the objectives?: To raise awareness of call for submissions to innovative new economy inQubator within QUBA http://bit.ly/3toCR
What have you achieved?: Over 20 ideas were received during the two week campaign which was retweeted by influential individuals from NESTA and CITIN

Posted in Business to business, Corporate individual
Tuesday, November 10th, 2009
Your company: Riley
Twitter username: @rileycom
Why do you deserve an award?: Our tweets have been varied, interesting and focused. We have been successful in raising our profile in Plymouth and the surrounding area
What were the objectives?: To inform, entertain and intrigue our potential audience while raising the profile of Riley Chartered Accountants and our brand design
What have you achieved?: We have launched our new branding through Twitter and generated recognition for our involvement in the local business scheme in Plymouth

Posted in Business to business, Corporate individual
Tuesday, November 10th, 2009
Twitter username: @markcoppini
Why do you deserve an award?: Providing knowledge within the industry to help professionals improve and share ideas (and problems) in their day-to-day operations.
What were the objectives?: To provide a resource for print designers, prepress operators information about suitable production workflows without all the crap.
What have you achieved?: Recognition that there are many ways to run a studio, exchanging of ideas and problem solving, locally and overseas.

Posted in Applications, Corporate individual
Tuesday, November 10th, 2009
Twitter username: @markcoppini
Why do you deserve an award?: Sharing my knowledge with professionals to improve and share ideas (and problems) in their day-to-day operations.
What were the objectives?: To provide a resource for print designers, prepress operators, information about suitable production workflows without all the crap
What have you achieved?: Recognition that there are many ways to run a studio, exchanging of ideas and problem solving, locally and overseas.

Posted in Applications, Corporate individual
Tuesday, November 10th, 2009
Your company: Cisco
Twitter username: @zoe9
Why do you deserve an award?: I deserve the award because I’m authentic & real. I also practice what I preach and understand how important it is to maintain a dialogue.
What were the objectives?: To improve my profile within the digital marketing industry. Build my knowledge & understanding of social media to help the Cisco business
What have you achieved?: Started in Oct 08 & have grown my following organically to 813 followers without using spamming. Key member of Cisco Twitter Taskforce group

Posted in Corporate individual, Information service, Pictures
Tuesday, November 10th, 2009
Your company: NESTA
Twitter username: @nesta_uk
Why do you deserve an award?: We began as an unknown & now have an impressive following of amazing peeps. And we’re growing. We broadcast, but also share the Twitter-love
What were the objectives?: Increase our visibility online; promote our activities; engage with our audience; attract new audiences; dabble with new tech; and have fun!
What have you achieved?: It’s opened our eyes to the power of the people. Our ‘fans’ have provided guidance; feedback; inspiration; loyalty & thought-provoking info.

Posted in Business to business, Corporate individual, Information service
Tuesday, November 10th, 2009
Your company: tweet me it, social medium
Twitter username: @rhys_isterix
Suggest a category: social media
Why do you deserve an award?: i believe i deserve a golden twit award because i 140% know how to make the best use of 140characters in order to put my point across #irony
What were the objectives?: i have always sought to use twitter as a market place for information and communication blending social media news, personal views & lolcats
What have you achieved?: i built up a following of 40,000 followers to prove that with the right blend of information that it is possible to attract a large audience

Posted in Corporate individual, Humour, Writing
Tuesday, November 10th, 2009
Your company: Inksters Solicitors
Twitter username: @BrianInkster
Why do you deserve an award?: “first Scottish lawyers on Twitter & still the best! Active and interesting tweets (in convoy)!” : per @Beej777: http://ow.ly/vVBr
What were the objectives?: To disseminate legal information, connect, make friends, raise profile, be the best legal twitterers and have fun.
What have you achieved?: Six Twitter streams: http://ow.ly/vVJe ; Many connections/friends: http://ow.ly/vVKH ; Funds raised for charity: http://ow.ly/vVMa

Posted in Corporate individual
Tuesday, November 10th, 2009
Your company: ogilvy
Twitter username: @@ogilvy
Why do you deserve an award?: i harnessed ogilvy employees blogs to deliver a credible & representative voice to a large corporate & spread great marketing ideas globally
What were the objectives?: 1. to experiment, learn & walk the walk. 2. to spread & harvest great marketing examples, thoughts & opinions across geography & discipline
What have you achieved?: 16,500+ followers, #1 ad agency, 5%> unfollow rate, 1:1.5 RT ratio, positive anecdotal feedback & some good banter

Posted in Business to business, Business to consumer, Corporate individual
Tuesday, November 10th, 2009
Your company: Gorkana
Twitter username: @nick_at_gorkana
Why do you deserve an award?: Launching GorkanaPR News on twitter & gathering a loyal following of over 300 readers & counting. Plus Dom Joly messaged me the other day!
What were the objectives?: Expanding the PR news audience, connecting with readers new and old, promoting Gorkana and PR news through social media
What have you achieved?: Increased followers, increased subscribers to our free news, valuable networking, story leads, sales leads and some great jokes.

Posted in Business to consumer, Corporate individual, Information service
Tuesday, November 10th, 2009
Your company: Sarah Hall Consulting Ltd
Twitter username: @Hallmeister
Suggest a category: Regional ambassador
Why do you deserve an award?: I represent my business, the industry, NE & clients by sharing key issues/stories in realtime & show leadership by practising what I preach
What were the objectives?: Launch SHC; raise my/client profiles; demonstrate knowledge, generate leads; client/industry research; NE/key campaign support; new contacts
What have you achieved?: All the above. Industry expertise&reputation strengthened. Have host of new contacts. Successfully use Twitter as a search/response facility

Posted in Business to business, Corporate individual